Helping Seismic tell their customer stories.
Seismic Change is a leading global ESG agency. They are an international team of impact experts on a mission to help businesses prosper by becoming increasingly impactful forces for good. In addition to their broad sustainability experience, Seismic has developed world-leading B Corp expertise, helping hundreds of companies leverage the B Corp framework to understand, improve, measure and communicate their impact. Clients include Patagonia, B-Corp, Innocent, M&G and more.
Having worked with Seismic since 2022, the team approached us in late 2023 to help them tell their client stories through video. Since then we have produced 46+ individual stories across interviews, cinematic conversational pieces, short-form Vox-pops and photo coverage.
Types of content
Cinematic interviews with b-roll overlays featuring the Seismic office & team.
Conversational pieces.
Ad-hoc event interviews & testimonials.
Event photo coverage - bringing closed-door events to life.
Process
Research customer needs and curate series, design and mood to fit their sustainability and impact narrative.
Interview guidance with production team working on extracting the best story from subjects and helping conduct interviews.
Creating a comfortable, welcoming and relaxing environment to help subjects feel at ease.
Results
Spotlighting high-profile accounts they support and letting clients do the talking.
Allowing Seismic to ask subject specific questions which might otherwise not have been covered in blog format.
Helping Seismic strengthen customer relations by inviting them to an in-person get-together which has no direct business objectives. This helps connect with clients on a more personal level and allows Seismic to amplify their profile outside of the services they provide.
Drive attention and retention as viewers are 90% more likely to retain information from video content than from text.
To date, we have delivered hundreds of photos & 46 pieces of video content.
Cinematic client story - City Electrical Factors: Scaling impact across a large organisation.
Seismic Change client story - Blacklock’s approach to sustainable transformation.
B Lab Europe | Unlocking the ESG Premium | Seismic Breakfast Briefing.
Selection of photo coverage and BTS for Seismic